Steven Melendez in Fast Company –

An organization intends to sell the .org domain name, predominantly used by nonprofits, to a private equity group—and nonprofits are protesting.

For many nonprofit organizations, having the .org domain name is a matter of prestige, conveying a sense of credibility to the public. For years, the organization that manages .org names, called the Public Interest Registry, has been in the hands of a nonprofit called the Internet Society.

But last fall, the Internet Society announced that it intended to sell the registry to Ethos Capital, a private equity firm, for more than $1.1 billion.

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